Ki-Ki

Web foundations for SMEs

Driving school websites for Tyne and Wear

A clear, fast site for your driving school that brings learners to you instead of losing them along the way. Built on the Ki-Ki layout and tuned for instructors and small schools across Tyne and Wear, including those starting from no website at all.

This page is for approved driving instructors and driving schools that want a simple, reliable web presence without agency theatre. It sits alongside the founder launch offer and uses the same build principles.

Full launch pricing and project terms are set out on the Founder launch offer page. The focus here is how that structure applies to driving schools.

Local pages for each part of the region

Different parts of Tyne and Wear give learners very different problems, from coastal routes to roundabout heavy retail parks and busy test centres. Ki-Ki has separate pages that talk in more detail about each area.

If you mainly teach in one of these patches, you can read the local page that matches you:

Those pages mention the kinds of roads learners see most often in each area, for example coastal driving in South Shields and Seaburn, city centre roundabouts in Newcastle and Sunderland, Team Valley and A1 traffic in Gateshead, the Tyne Tunnel toll system in North Tyneside and higher rural risk in County Durham.

Many instructors have no site, or one that works against them

A lot of independent instructors in Tyne and Wear do excellent work in the car but have very little in place online. Learners notice that gap quickly when they search for an instructor in Newcastle, Sunderland, Gateshead, South Tyneside, North Tyneside or Washington.

  • No website at all, only a Facebook page that disappears down the feed
  • Old or slow sites that stall on mobile while learners stand at the bus stop
  • Prices hidden behind vague wording or split across several half finished pages
  • Contact details that are hard to find, out of date, or hit a form that never sends
  • Generic text that could describe any instructor in the country rather than someone who knows local routes and test centres

Learners and parents make quick decisions. If your site is missing, confusing, or broken, they usually move on without telling you why.

Up to ten pages on the Ki-Ki layout for £200

Under the founder launch offer, a typical driving school site fits inside the Ki-Ki Base Build at £200. That covers up to ten pages using the same layout and structure Ki-Ki uses for its own work.

You pay your hosting and domain provider directly. For driving schools, the build assumes Porkbun static hosting with Cloudflare in front so the structure stays clean and the setup is repeatable. You stay as the account holder and I guide you through the setup once so you are not left guessing.

Typical pages for a driving school

  • Home page with a clear promise and visible contact buttons
  • Lessons and prices for manual and automatic where relevant
  • Areas you cover across Tyne and Wear, written in plain place names that match what people type into search
  • About the instructor or team, including car details and teaching style
  • Contact page with phone, WhatsApp and email in one place

Useful extras within the same build

  • A short page of local tips for learners in your patch, such as common test centre routes
  • Simple preparation notes for the test centres you normally use, for example Gosforth or Sunderland
  • A page that highlights reviews from Google, Facebook or handwritten notes
  • A small policy and privacy page so you do not look thrown together
  • Room for one focused extra, such as intensive courses or refresher lessons

The point is not to drown you in content. The point is a tidy, honest site that answers the questions learners actually ask and gives them a straight route to you.

Written around the roads you actually use

Learners and search engines both respond better when a site feels like it came from the area it serves.

A Ki-Ki driving school build can refer to the places and routes you really work with. That might mean Newcastle city centre and the Tyne Bridge approaches, Gateshead and Team Valley, coastal routes near South Shields and Whitley Bay, roundabout heavy parts of Washington, bus lanes and cameras in Durham city or rural stretches in County Durham.

You do not need to write long essays. You send the basic details in your own words. I turn that into clear headings and steady paragraphs that carry the right signals without sounding like stock text.

How a driving school build runs in practice

The process is short on purpose. Most instructors want it sorted, not turned into a long project.

  1. Initial contact. You send a short email with your name, where you teach and whether you already have a site. If there is an existing site, I take a quick look so we both know the starting point.
  2. Hosting and domain in your name. You buy Porkbun static hosting and a domain if you do not have one yet. I can talk you through the steps or work from temporary access that you grant, but the account stays yours.
  3. Pages and content written down. We agree the list of up to ten pages and what each one needs to cover. You provide the key details by email, voice note or document and I shape them into page drafts.
  4. Build and preview. I build the site on the Ki-Ki layout, connect it to your hosting and send you a private link. You note any changes that matter to you and we adjust in a focused pass.
  5. Handover and next steps. After sign off, you get a short record of what was set up, where files live and how to request small extensions or a deeper review if you decide to grow the site later.

Payment timing and revision limits follow the same pattern as the Ki-Ki Base Build in the founder launch offer. They are confirmed in writing so you know what to expect before any work starts.

Where this tends to work well

This shape of project has worked best where the goal is a steady, dependable presence, not a full marketing department.

Examples that fit comfortably

  • Solo approved driving instructors who mainly work in Tyne and Wear or nearby County Durham
  • Small driving schools that want a cleaner site than the local franchise pages
  • Instructors moving away from only having a Facebook page or directory listing
  • People who prefer fixed prices and written scope instead of open ended retainers

When we would talk about a different shape

  • Schools that need complex online booking and multi branch scheduling
  • Projects that rely on heavy content automation or constant social campaigns
  • Situations where there are several brands or regions under one umbrella

Those cases can still be discussed, they just tend to sit under a different scope and price because the moving parts are very different.

Questions instructors often ask

Do I still need a website if I already have a Facebook page

Social media is useful, but it is not a stable home. Posts get buried, learners forget which page they saw and links break. A small, fast site in your name gives you one address you can put on car livery, business cards and directory listings, with information that does not vanish down a feed.

Can you help if I have never bought hosting before

Yes. The build assumes Porkbun static hosting with Cloudflare in front. I can walk you through buying the domain and hosting in your own name and then connect the layout for you. You keep full control of the accounts.

Do you only work with instructors in Tyne and Wear

The examples here focus on Tyne and Wear and County Durham because that is where Ki-Ki is based and where the local pages are strongest. If you work further afield, the same layout and process can still apply, as long as you are happy to keep things lean and practical.

Start with whatever you have now

If you already have a site, the simplest first step is to send the link and a line about what bothers you. If you have no site at all, say that and we start clean.